Space Dust & Cosmic Candy
Ahh the 1970's, first Pop Rocks then came Space Dust and Cosmic Candy. I am sure there is a story out there as to why the name was changed perhaps it was a little to close to angel dust. Certainly the graphics on these packs seem pretty drug inspired.
posted by Dan Goodsell @ 4:42 PM
6 comments
6 Comments:
I remember these very well. This was my childhood right here. And having that whole urban legend of the Life Cereal kid dying from drinking coke while eating pop rocks made it all the more sweeter.
Sandy Barrientos well i rember they used to do that they also did it with coke i hope they stop that
I remember this stuff. My friends and me used to have competitiosn to see who could get the most in their mouth at once. If you open and shut your mouth, the noise of the popping was amazing. Wish I could have recorded that noise.... :-) Crazy.
OK. Here goes. When we were working on Pop Rocks and Space Dust at Benton & Bowles (advertising agency for Pop Rocks) back in 1977, people at General Foods got freaked out about Space Dust being confused with Angel Dust which had just hit the streets. So I came up with Cosmic Candy. It's that simple. I was the account exec. We actually made some incredible tv commercials for Space Dust but they never aired. The stuff sold like crazy without it.
Wow! Thanks for the info Doug -- some very interesting comments on the ads, as that was the search that brought me here. I believe that I saw them at one point & now am trying to figure out how (I remember it being in a classroom environment for some reason). The main image that stays in my mind is of some kids riding their bikes & then encountering the Cosmic/ Space characters who were hovering above them in the sky, and I think the kids were then taken up into (a colorful version of) outer space.
Would be funny/ great to find out all these years later that I'd imagined the whole thing myself!
This brings back memories! Pop Rocks and Cosmic Candy came out when I was in junior high school, and it seemed as though everyone on campus had it. My mom was freaked out about it and didn't like for me to eat it. Of course, everyone had heard the rumor that it could expand in your stomach and kill you. Even at that age, I knew it wasn't true. But she refused to buy it for me - so I just got my "fix" at school. Ah, the good old days!
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