While Nabisco had the license for Winnie the Pooh cereal in the US, Quaker Oats had it in Canada. They released Hunny Munch around 1966 and this great promo folder did a great job of showcasing it. The folder has a cool diecut of Pooh and when you first open it he pulls a box of cereal out of honey pot. Inside are all the facts needed to convince grocers to stock the cereal. I am still looking for the point of sale posters and shelf talkers.